The Journal.

Branding & Business advice, with the odd bit of travel, personal, and photography thrown in for good measure.

External Brand: a Face for Your Business

How to effectively use your logo and brand identity.

More commonly known as a “brand identity”, your external brand consists of the visual and tangible touchpoints that collectively communicate your mission and purpose.

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Internal Branding: Your Brand’s Foundation

Discover the four pillars for building a solid foundation for your brand.

Like the blueprint and elevation drawings of a house, a well-developed internal brand gives you both a vision for what you want your brand to look like from the outside, and a guide to help you get there.

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Brand Strategy for Small Businesses

What it is and how it can help you grow your business.

The brand strategy process clarifies and builds your foundation (your internal brand), and creates a blueprint for building it.

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What Is Branding, and Do I Need It for My Business?

A "Crash Course" on Branding.

Having transitioned from doing book design to designing logos and brands, I’m often asked the inevitable question: “What exactly do you do?” The short answer: I design brand identities.

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The M.Ryland Co Story—or How I Accidentally Became a Designer

How working on a vineyard and breaking my ankle led me to become a branding designer.

It was with St Bean’s Bakery that I had my first taste of entrepreneurship. I’m not sure actually why it was called that, but my oldest sister and I ran it for a couple of years in the early 2000’s. We took orders by phone, and delivered by hand, most of the orders within walking distance.

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